Store News

Farewell to Jane the Scribe

This is Johnny the Bard with some very sad news. Our beloved Jane the Scribe has lost her battle with cancer. Jane passed through the veil on Wednesday, February 24, in the early evening. All of us here at the Eye of Horus are experiencing some very heavy emotions.

Jane was one of the founders and owners of the Eye. It is thanks to her foundational efforts and tireless devotion to the store and its customers that the Eye is where it is today. The amount of hard work she put in is immeasurable, and it is felt in every shelf and floorboard. The very air in the Eye carries her energy.

Jane was both an artist and a warrior. She was passionate about her beliefs and her goals, and she never stopped fighting for what she thought was right. Even when she was diagnosed with cancer, she didn’t stop. She continued forward with determination and devotion. There’s a reason her Facebook support group was called Jane the Amazon.

On a personal note, I met Jane almost 10 years ago when I started working here at the Eye. It took us a while to become compatible, as we both have very strong personalities. But over the years I came to see both the Eye of Horus and Jane as family, and I’m very glad I was blessed and honored with the chance to know her.

Jane’s light was strong and bright, burning like no other. It is impossible to state how deep her loss cuts for many of us. Her passion, her humor, her willingness to fight and work for the good of others are all things that are already missed. There is a Jane-shaped hole in the universe right now.

But I know that Jane would not want us to focus on her loss but instead on how she touched and brightened our lives. She would want us to forge ahead, inspired by her spirit. That’s what I intend to do. Jane provided so many of us with opportunities, wisdom, and warmth, and I for one think a fitting dedication would be to help provide the same for others.

It might sound odd, but when I experience a loss, I remember a quote from Tasha Yar on Star Trek: The Next Generation: “Death is that state in which one exists only in the memory of others, which is why it is not an end. No goodbyes. Just good memories.”

Good memories, Jane. And as she was fond of saying…

Blessed Be, Namaste, and All That Jazz

The Eye of Horus Introduces Appointment Shopping

Posted By Johnny Gayzmonic

In preparation for Minnesota’s winter weather, and for the safety of our customers and staff, we are pleased to offer personal shopping by appointment. It’s our hope that this model will allow you to get the most out of your shopping experience with us, with the least amount of time spent in winter weather! Here’s how it will work.

First, contact the store at 612-872-1292 to set up your appointment. Shopping appointments are set for a maximum of 15 minutes to ensure that everybody gets the help and attention they need. Our shopkeeps are happy to help you browse crystals, books, decks, and additional store merchandise with special attention to your goals.

We kindly ask that customers keep their parties down to no more than two people. Because it’s difficult for a single shopkeep to assist more than two individuals at a time, if both parties are interested in shopping it may be better to each schedule your own appointment. Although we understand that it is fun to bring friends when you shop, we encourage non-interested parties and children to stay home or wait in the car, as we do not have the space available to accommodate guests who are not actively shopping with us.

Schedule ahead to guarantee your shopping window! While we still welcome walk-in appointments, it is possible that our shopkeeps will already be helping other shoppers. By calling ahead, you can guarantee that we will be ready to welcome you in when you arrive at your scheduled time. Our goal is to prevent customers needing to wait outside in cold weather. Although we would love to invite you into our space, for safety reasons we cannot accommodate more than 4 guests at a time. There are some lovely cafes nearby if you need to wait for your shopping appointment.

And just a reminder that all guests are required to wear a mask over your mouth and nose throughout their shopping appointment. If you do not have a mask, they are available for purchase for $1. We will provide hand sanitizer, and ask that all customers use this prior to handling any merchandise.

Also, don’t forget about curbside pickup! We are working diligently to continue improving our webstore, and are happy to bring your curbside pickup orders to you. Additionally, we offer free shipping on any order over $25.

We know this is a lot to take in, and we sincerely appreciate all our friends and fans coming along as we adapt to our current circumstances. The safety of our staff and our customers is our primary concern, and we think this is the best way to ensure a safe winter season for us all.

What’s New at the Eye: Palms, Poe, and Purpose

Posted By Johnny Gayzmonic

We’ve got a lot going on here at the Eye of Horus lately. We’re always trying to come up with new ways to help you get magic into your life or ways to offer more service and specialty to your shopping trip. This week, we’ve got a trio of exciting prospects to present to you. Take a look at what we’ve got going on!

First, we’d like to welcome back Brian Roberts back to our in-person reading staff! Brian has over 10 years of experience in tarot, and his specialty is combining tarot and palm readings for a unique divinatory experience. Brian also reads exclusively with the Deviant Moon Tarot, a deck that’s full of hauntingly beautiful imagery that’s perfect for this time of year.

Brian will be available on Thursdays and Fridays from 3 pm to 6 pm. All in-person readings will be limited to 15 minutes, and only one person will be able to sit with the reader at once. Masks will be required. You can either sign up online through our website or by calling the store at 612-872-1292. Brian’s time is limited, so schedule your time today!

Next, the Eye is proud to present our latest creations for helping you get your mojo working: Intention Kits! We’ve crafted kits for several magical purposes, designed to help get your magic and spellwork going as quickly and easily as possible. Each kit contains an appropriately-colored candle with holder, a gemstone, an herb or curio, and a small bottle of one of Eye of Horus’ purpose oil blends. It’s all you need for some quick magical working.

We have kits for Prosperity, Protection, and Passion ready to go both in the store and online. But on top of that, we currently have Samhain sabbat kits as an in-store exclusive (we’ll also have Yule kits available soon). These sabbat kits are a very limited batch, and when they’re gone, they’re gone. So head on down to the Eye to make sure you claim yours!

Finally, ’tis the season for all things spooky, a time to share chilling tales and scary stories. What a perfect time for the Eye of Horus to introduce the latest addition to our tarot deck selection, the Edgar Allan Poe Tarot by Rose Wright. Just in time for Halloween, this deck is full of gorgeous imagery by illustrator Eugene Smith. The visuals are both gothic and fantastical, with scenes as striking and haunting as Poe’s writing. It’s a perfect marriage of Poe’s distinct style and the symbols of the Rider-Waite-Smith tarot, with the deck staying loyal to both of those elements equally.

The accompanying book contains passages showing how each card relates to one of Poe’s stories or to the subjects and people that dominated his life. It also contains several Poe-themed tarot spreads unique to this deck. A great deck for beginners and experts alike, honor this icon of mystery and the macabre by bringing this deck home today!

Keep checking back for more updates; there’s always something brewing over here at the Eye. If you’d like updates sent directly to your inbox, don’t forget to sign up for our email newsletter list using the link on the front page. See you soon!